![](https://images.squarespace-cdn.com/content/v1/661de5741310e91a61e38919/c17d8823-48fd-417f-833d-0c9c1aba6fce/greenexpo-adj.jpg)
Lipscomb University’s Green Expo
When Lipscomb University decided to host Tennessee’s first Green Expo, they reached out to AIGA to find a designer to create their branding. They wanted a poster that included graphics that represented Nashville, the natural world, and how green appliances might help the two live together — and a new icon that represented talking about green living. (At that time, CFL light bulbs were a popular efficient alternative to traditional bulbs.)
![Green Expo poster](https://images.squarespace-cdn.com/content/v1/661de5741310e91a61e38919/03b0eb30-3b16-4a70-874c-bb17ec62c2ea/greenexpo.png)
![Green Expo logo](https://images.squarespace-cdn.com/content/v1/661de5741310e91a61e38919/6bca0bf9-e114-4075-8d00-2c2c0ca58a38/Bryant_greenexpo.jpg)
![poster mock up](https://images.squarespace-cdn.com/content/v1/661de5741310e91a61e38919/9e7c8852-d178-4809-bc40-0337e9a2bf36/green_expo_mockup.png)
![Green Expo poster wall](https://images.squarespace-cdn.com/content/v1/661de5741310e91a61e38919/d27afb05-701b-45ca-9269-e97d59738e5f/poster-wall-adj.jpg)